Digital Marketing Training Abu Dhabi

Internet Marketing Training in Abu Dhabi | Digital Marketing Course Abu Dhabi

100% JOB ORIENTED DIGITAL MARKETING COURSE 

Learn Digital Marketing Training Course at Anexas & Get your Dream JOB!

Digital Marketing Course in Abu Dhabi

Digital Marketing Training in Abu Dhabi Offered by Anexas with the help of Google Certified Trainers. Our Objective of this Digital Marketing Course is to train Candidates from Basic to Advance Level Techniques on SEO, SEM, PPC, SMM ,Google Analytics and google webmaster tool. This Course is not Only Targeting Google search engine we also targeting bing, Yahoo etc.

Why Digital Marketing?

If you are not in the internet then your business is out of business” this is the popular Quote. Yes now a days everyone has their own website to deliver their services. But Most of the websites are not recognized by Search engines like google , bing and Yahoo due to poor Search Engine Optimization. So Once you want to get most of the Customers then  every businessman should have aware on Digital Marketing. We Provides Excellent and Best Digital Marketing Certification Courses exclusively in Bur Dubai, Deira, Sheikh Zayed Road, Jumeirah, Burj al Arab,Palm Jumeirah, Dubai Marina, Sharjah Locations in Abu Dhabi.

What is Digital marketing?

Digital marketing as various and millions of techniques to improve and increase more profits. Basic thing for a digital marketer is to promote the business, brand, sales, goal conversion, increase clients and gain market share and lots. Digital marketing is done on social media platforms, email, mobile, google promotion, google optimization and Google AdWords. Digital Marketing is the best marketing process for the promotion of every websites, brand and to analyze the output of this work by successful marketing campaigns and use of google analytics. With the use of Facebook, google AdWords, Twitter, Instagram and all other social media platforms.

Digital Marketing Certification Training in Bangalore:

Sl.No Certification Names Certification Price
1. Google Analytics Certification Free of cost
2. Google Tag Manager Certification Free of cost
3. Google Adwords Certification Free of cost
4. Bing Ads Certification Free of cost
5. Facebook Blueprint Certification Free of cost
6. Hubspot Email Marketing Certification Free of cost
7. Besant Technologies Certification Included in Course Fees

New Batch Starts in 4 Days – Fast Filling, Enroll your Seat Now!.

Enquire Quickly :  +971 508368495

Do Digital Marketing Jobs Pay More Salary? Data Says Yes

What is the current entry level salary in digital marketing fields

LEARN FROM EXPERTS, APPLY SKILLS ON REAL PROJECTS & MASTER WITH CERTIFICATION

    1.  1. Placement Support for Job Seekers & Freshers.
    1.  2. Real Time Training with Live Projects to Practice & Get Hands-on Exposure.
    1.  3. Learn from Highly Experienced Trainer
    1.  4. Google Adwords Certifications, Analytics, Facebook and Digital Marketing Certification
    1.  5. Freelance Support to Generate Extra Money
    1.  6. Resume & Interviews Preparation Support
    1.  7. Digital Marketing Course is for: Freshers, Employees & Business Owners
    1.  8. There’s 150,000 digital jobs predicted by 2020

Digital Marketing Training in Abu Dhabi at Anexas:

Are you looking for Digital Marketing Training, Digital Marketing Jobs, Digital Marketing Certification Details or Real Time Exposure on Digital Marketing in Abu Dhabi City then Anexas is the right choice rather than choosing any other Training institutes. We always differ from all institutes on Teaching Methodology we aware of  industry expectation from trainees.

Who Can Learn This Digital Marketing Course:

This Digital Marketing Course is Suitable for Frehers , Experienced, Entrepreneurs and who are looking for home based Jobs. Digital Marketing is the best Option to get high paid job in the IT industry now.

Anexas has trained more than 100+ students in the past months and having 63+ students placed and also 20+ had started the business to achieve their goals.

Best Digital Marketing Tools Covered

  1. Google Analytics
  2. Google My Business
  3. WordPress CMS Integration Tool
  4. Google Search Console
  5. Google Tag Manager
  6. Keyword Research Tools
  7. WooRank,SemRush,Moz Tools
  8. Mobile Apps Promotions
  9. Affiliate Marketing Tools
  10. More Digital Marketing Tools
  11. SEO Tools
  12. PPC Google Adwords
  13. Lead Generation Tools
  14. Email MailChimp Tool
  15. Making Money Via Blogs
  16. Google Adsence

Digital Marketing Training Course Syllabus:

Anexas provide over 80hrs Training by covering all syllabus portions and also providing practical and physical training.

MODULE 1: BASICS DIGITAL MARKETING  

  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How does Internet Marketing work?
  • Traditional Vs. Digital Marketing
  • Significance Of Online Marketing In Real World
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
  • Converting Leads
  • Performance Evaluation

 MODULE 2: ANALYSIS AND KEYWORD RESEARCH

  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Analysis
  • Choosing Right Keywords To The Project

MODULE 3: SEARCH ENGINE OPTIMIZATION (SEO) 

  • Introduction To Search Engine Optimization
  • How Did Search Engine work?
  • SEO Fundamentals & Concepts
  • Understanding The SERP
  • Google Processing

MODULE 4: ON PAGE OPTIMIZATION 

  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Optimize SEO Content
  • Check For Copy scape Content
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Indexing And Caching
  • Creating XML Sitemap
  • Creating Robot.Txt
  • SEO Tools And Online Software

MODULE 5: OFF PAGE OPTIMIZATION  

  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Authority, Backlinks
  • Do’s & Don’ts In Link Building
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Press Release Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting

MODULE 6: SEO UPDATES AND ANALYSIS

  • Google Panda, Penguin, Humming Bird Algorithm
  • How To Recover Your Website From Google Penalties
  • Webmaster And Analytics Tools
  • Competitor Website Analysis And Backlinks Building
  • SEO Tools For Website Analysis And Optimization
  • Backlinks Tracking, Monitoring, And Reporting

MODULE 7: LOCAL BUSINESS & LISTING 

  • Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers Right To Your Business
  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Placing Web Site On First Page Of Google Search
  • Lean To Make Free Online Business Profile Page
  • How To Make Monthly Basis Search Engine Visibility Reports
  • Verification Of Listing, Google Reviews

MODULE 8 : GOOGLE ADWORDS OR PAY PER CLICK MARKETING(SEM)

  • Google Adwords (SEM)
  • Introduction To Online Advertising And Adwords
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • PPC Basic
  • Adwords Tools
  • Opportunities
  • Optimizing Performance
  • Ads Type
  • Bidding Strategies
  • Search Network
  • Display Network
  • Shopping Ads
  • Video Ads
  • Universal App Ads
  • Tracking Script
  • Remarketing
  • Performance Monitoring And Conversion Tracking
  • Reports

MODULE 9 : SOCIAL MEDIA OPTIMIZATION (SMO)

  • Social Media Optimization (SMO)
  • Introduction To Social Media Networks
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook Page, Google+, LinkedIn,
  • YouTube, Pinterest,
  • Instagram Optimization
  • Hashtags And Mentions
  • Image Optimization And Networking
  • Micro Blogs For Businesses

MODULE 10: SOCIAL MEDIA MARKETING (SMM) (5hrs)

  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Creating Facebook Page For Business
  • Increasing Fans And Doing Marketing
  • Connecting Apps To Fan Pages
  • Facebook Analytics
  • Data-Based Management And Lead Generation
  • Facebook Advertising And Its Types In Detail
  • Creating Advertising Campaigns,
  • Payment Modes
  • CPC Vs CPM Vs CPA
  • Conversion Tracking
  • Power Editor Tool For Advertising
  • Twitter Optimization
  • Introduction To Twitter
  • Creating Strong Profiles On Twitter
  • Followers, ReTweets, Clicks,
  • Conversions, HashTags
  • Product Brand Promotion And Activities
  • App Installs And Engagement
  • Case Studies
  • Conversion Tracking And Reporting
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Database Management And Lead Generation
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • LinkedIn Advertising
  • Increasing ROI Through LinkedIn Ads
  • Conversion Tracking And Reporting
  • YouTube Optimization
  • Channel Creation
  • In Display Ads
  • Video App Install Promotion
  • Video Shopping Promotion
  • Google Plus
  • Features
  • Tools & Techniques
  • Google + 1
  • Google Plus For Businesses

MODULE 11: WEB ANALYTICS 

  • Getting Started With Google Analytics
  • Navigating Google Analytics
  • Traffic Sources
  • Content
  • Visitors
  • Goals & Ecommerce
  • Actionable Insights And The Big Picture
  • Live Data
  • Demographics
  • Google Webmaster Tools
  • Adding Site And Verification
  • Setting Geo Target Location
  • Search Queries Analysis
  • Filtering Search Queries
  • External Links Report
  • Crawls Stats And Errors
  • Sitemaps
  • Txt And Links Removal
  • Html Suggestions
  • URL Parameters (Dynamic Sites Only)

MODULE 12: WEBMASTER TOOLS 

  • Adding site and verification
  • Setting Geo-target location
  • Search queries analysis
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • txt and Links Removal
  • HTML Suggestions
  • URL parameters (Dynamic Sites only

MODULE 13: CONTENT MARKETING 

  • Introduction To Blogs
  • Setting Up Your Own Blog
  • The Importance Of SEO
  • Content Duration & The Art Of Content Planning
  • Creating A Compelling Personality For Your Content
  • How To Monetize Your Blog

 MODULE 14: MOBILE MARKETING 

  • Importance Of Mobile Marketing
  • In Current Scenario
  • Fundaments Of Mobile Marketing
  • Forms Of Mobile Marketing
  • Geo-Targeting Campaigns For Mobile Users
  • Measuring And Managing Campaign
  • App & Web – Mobile Advertising
  • Content Marketing
  • Mobile Targeting And Segmentation
  • SMS Marketing
  • Case Studies On App Advertising

MODULE 15: VIDEO MARKETING

  • Importance Of Video Marketing
  • Understanding Video Campaigns
  • YouTube Marketing (Video Ads)
  • Types Of YouTube Ads
  • In-Display And In-Stream Ads
  • Using YouTube For Businesses
  • Developing YouTube Marketing Strategies
  • Video Ad Groups
  • Targeting Options
  • Understanding Bid Strategies
  • Bringing Visitors To Your Website
  • Via YouTube Videos

MODULE 16:  WORDPRESS SEO CONCEPTS   

  • Using Word Press How To Do SEO Works

MODULE 17: CREATING A NEW SIMPLE WEBSITE  

  • Creating A Simple Website For Your Business/Work Using Html Coding

MODULE 18: EMAIL MARKETING 

  • Using Bulk Email Service To Boost Your Business

MODULE 19: SMS MARKETING  

  • Using Bulk SMS Service To Boost Your Business

MODULE 20: LIVE PRACTICALS 

  • Live Practical Experience

MODULE 21: INTERVIEW PREPARATION 

  • Resume Preparation
  • Interview Question Preparation

JOB ORIENTED DIGITAL MARKETING COURSE DETAILS

100% PLACEMENT PROGRAM

  • Resume Preparation Support
  • Interview Question and Answers
  • We Conduct 2 Mock Exams
  • Mock Interviews to boost your confidence
  • Pre-Requisite: Any one can learn Online Marketing and Get Job
  • Projects: You work on Real Life Case Studies

Eligibilty

Individual having knowledge of Internet technology is the at most eligibility. With this basic eligibility one should passionate about Digital Marketing, SEARCH ENGINE OPTIMIZATION, online marketing, online business awareness.

We promise… unique and advanced techniques with combinations of courses as per the requirement of individuals. We also assure you the knowledge with perfection with no matter of time.

COURSE DURATION

  • 100-120 hrs Real Time Practical training classes
  • In Class, You Get In-Depth Practical Knowledge on each Topic
  • Weekdays Classes, Different Time Slots Available
  • Weekend Schedules, Flexible Timings
  • Location: Courses are run in our Dubai training centres (Bur Dubai, Deira, Sheikh Zayed Road, Jumeirah)
  • Can be on-site at client locations (Corporate Training)

LIVE PROJECTS TO PRACTICE

PROJECT 1: LIVE GOOGLE ADWORDS CAMPAIGN

With Real Money, Learn How To Create & Run A Successful Google AdWords Campaign to Generate Visitors and Sales.

PROJECT 2: LIVE FACEBOOK CAMPAIGNS

Learn how to create and Run Facebook Ads campaigns. future how to optimize campaigns across multiple target options, business goals and AD creatives to Generate More clicks to website.

PROJECT 3: LIVE SEO CAMPAIGN WITH HTML CODE

Taking live website, learn Practically how to make website visibility on top of the search engines for all Business Related Keywords with an aim of driving Traffic (Visitors) to the website, increase sales and revenue.

PROJECT 4: LIVE EMAIL MARKETING CAMPAIGNS

Using email marketing tools like MailChimp. Learn how to Send great emails that bring users to your website and increase customers.

MAIN DIGITAL MARKETING MODULES COVERED

  • Introduction to Digital Marketing
  • About Search Engines (Google.com, Yahoo.com, Bing.com)
  • Website Design & Development using WordPress
  • Advanced SEO with HTML (Onpage, Offpage, Blogs, Content Optimization)
  • SEM, Pay per Click (PPC), Google Adwords, Yahoo & Bing Ad center
  • Social Media Marketing (Facebook, Twitter, Linkedin, Google plus)
  • Email Campaigns & Affiliate Marketing
  • Google Analytics, Google Adsense & Google Maps (Local SEO)
  • Youtube Video Advertisements, Mobile Apps Promotions
  • Display Advertising, Online Reputation Management
  • Google Tag Managaer, Google Search Console
  • Shopping Ads, Gmail Ads, Remarketing Campaigns,
  • Google Analytics, Google Adwords and Facebook Certification

Popular 15+ Digital Marketing Modules you need to learn for Better Job Opportunities

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JOB Oriented Digital Marketing Course in Dubai with Placements and Top Training Institutes in Bur Dubai, Deira, Sheikh Zayed Road, Jumeirah

Please be informed that we are conducting a FREE DEMO CLASS on Tomorrow in Jayanagar branch, in BTM layout Office and in Marathahalli Institute for Advanced internet marketing Training. Call +971 508368495 and Book your Seat Now!

Digital Marketing Training Benefits 

STUDENTS
1. After your Degree, Learn this course and get job
2. Enter in to E-Commerce or IT/Software Industry with Good Salary.
3. While doing job, Earn extra Money working as a SEO Freelancer
4. Digital Marketing has a good scope in future

 

BUSINESS OWNERS
1. Owns a Business, want your business Presence online? then this course best suits
2. Learn How to promote your business website on internet
3. Cost Effective Advertising Mediums like SEO, PPC, Social networking, Mobile Marketing and etc…
4.Increase Visitors to your website.
5. Increase Sales by 500%
6. Better Return on Investment ROI compared to traditional marketing
7. We make you Experts to manage marketing activities by yourself.

 

WORKING PROFESSIONALS
1. Not Satisfied with your current JOB?
2. Become an In-Demand Web Marketing Professional
the job market is booming and brands are putting more of a focus on digital marketing than ever before.
3. Make shift from Offline marketing to Online Promotions.
4. Generate more Money working as a Freelancer.
5. Get Paid More Than Your Peers, digital salaries are rising faster in 2016 than in the previous five years.

Career in Digital Marketing: Scope and opportunities

Social Media Executive and Social Media Manager

Job in social media is one of the coolest jobs but don’t mistake it for only Tweeting and Facebooking, there is more to it. As a social media executive/manager you are required to keep a check on the latest social media trends and plan strategies accordingly, co-ordinate with the content team and client servicing team on regular basis, creating quality content or video etc. Knowledge about all the social media platforms and a lot of creativity are a must for this job role.

SEO Executive/Expert

A well designed website will be of no use if the company does not have people who can promote it and thus the company hires SEO executives who make sure that the company’s website is all over the web. SEO executives are responsible for getting traffic on the website and improving the Google rankings. They have to make sure that the content on the website is search friendly, conduct keyword research, research about SEO tools, build sitemaps and submit them etc.

PPC/SEM Expert

The sometimes useful and sometimes irritating ads that we mentioned above are created by these people. They generate a lot leads for the company and therefore there is a great demand for PPC professionals. As a PPC/SEM expert you are supposed to manage PPC keywords, split ad groups, refine landing pages, generate reports, provide suggestions for ad copies and graphics etc.

Content Marketer

If you think that you can write better than what is already there on the web then you are perfect for this role. Responsibilities of a content marketer includes creating content that has all the qualities of going viral, making sure that the content is promoted well through SEO, co-ordinating with other teams and incorporating their inputs in content, following content trends, etc. To get into content marketing you will need an impeccable knowledge of English language along with a lot of creativity.

Other Roles

There are many other roles or designations in Digital Marketing that depend upon company and their requirements. Some of them are:

  • Analytics Manager
  • CRM Manager
  • Email Marketing Manager
  • E-Commerce Manager
  • Digital Agency Account Director

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